Phúc lợi
- Bảo hiểm xã hội đầy đủ
- Du lịch hằng năm
- Phụ cấp ăn trưa
- Thưởng hiệu suất
- Khám sức khoẻ định kỳ
- Tăng lương định kỳ
- Phụ cấp đi lại
Mô tả công việc
- Develop and execute brand plans to strengthen brand awareness, positioning, and consumer loyalty.
- Ensure consistent brand identity, messaging, and execution across marketing activities.
- Collaborate with Sales, Trade Marketing, Digital, and other teams to support brand growth objectives.
- Coordinate new product development, existing product improvements, and product launch activities.
- Work with suppliers and internal stakeholders on product positioning, packaging, pricing, and cost analysis.
- Collaborate with Sales, Logistics, and relevant teams on demand forecasting, inventory monitoring, and product launch preparation.
- Plan, coordinate, and execute integrated marketing campaigns, brand communications, product launches, and sales support initiatives.
- Work closely with internal teams and external partners to ensure effective campaign implementation.
- Monitor campaign progress, execution quality, and spending against approved budgets.
- Monitor market trends, competitor activities, and consumer behavior to identify brand and product growth opportunities.
- Analyze sales performance, consumer feedback, and marketing results to evaluate effectiveness.
- Provide actionable insights and recommendations to improve brand performance and marketing activities.
- Support the Marketing Manager in executing assigned brand and marketing projects.
- Coordinate with cross-functional teams to ensure timely delivery and quality of marketing activities.
- Provide guidance and follow-up on assigned tasks, ensuring alignment with business objectives.
Yêu cầu
- Bachelor's degree in Marketing, Economics, or a related field.
- Minimum 3 years of experience in Marketing/FMCG, preferably in brand management, product development, or marketing execution.
- Experience in FMCG or baby and children's fashion categories is an advantage.
- Good understanding of brand management, consumer insights, and marketing planning.
- Strong analytical thinking, creativity, and problem-solving skills.
- Good project management, organizational, and cross-functional coordination skills.
- Proficiency in Microsoft Office and data analysis tools.
- Good communication, presentation, and teamwork skills.
- Ability to manage multiple projects and priorities effectively.
- English communication skills.
Địa điểm làm việc
- Thành phố Hồ Chí Minh